Kubicki Lab is a materials innovation laboratory at the University of Birmingham, helping industrial partners develop more sustainable processes and gain a chemical advantage through advanced materials synthesis and characterisation. Our expertise spans solid-state NMR spectroscopy, mechanochemistry, sustainable synthesis, and the atomic-level analysis of complex materials. In the context of polymers and circular economy, we help companies understand composition, additives, crystallinity, degradation, recycling behaviour, and failure mechanisms in materials. Kubicki Lab provides the chemical insight needed to support innovation, sustainability, and materials performance.